Web 2.0

Web 2.0 is an evolution of the internet; it is allowing users to be involved in creating and presenting their ideas online for people to see. As stated from our tutorial "Web 1.0 is read-only while Web 2.0 is a read-write web". In the past people were able see information presented online but it was limited to who can actually write the information on the internet. It use to take skills and knowledge but now it is simply provided for users to be involved. Web 2.0 is also known as a social network and the best example to present a social network would be "Facebook". Facebook allows people to interact with one another across the world; sharing photos, videos, text, audio to one another. It is a great way to keep people in touch with one another and share memories and experiences. Another coming form of Web 2.0 is "Flickr". Flickr similar to Facebook but is an expression through photos. You’re allowed to create videos, slideshows, folders, greeting cards and share them to people from all over. The evolution of Web 2.0 is an amazing invention that has over billions staying connected and evolving with one another.

Getting the word out and getting people involved in an organization or an event is the overall meaning of advertising. Web 2.0 is greatly used and honored when it comes to promoting our ads. Working in the advertising agency you can reach out to millions just from login on Facebook sending out a group/event about a business and once one hears it gets spread and seen on others pages who gain in interest. Also, you can promote businesses by having their own Facebook page, sharing photos a description, people thoughts and opinions about the business. I feel i will get great use from Web 2.0 when i work at high-end advertising firm after graduation.


The video “Explaining Web 2.0” is a great way to understand the basic meaning of Web 2.0. It shares its features and usages that can evolve from Web 2.0. The video explains the connection it has to social networking and give you places you can visit to get involved I social networking. It relates to our tutorial because it’s the whole explanatory purpose to use the evolution of Web 2.0 compared Web 1.0.